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Trends in Direct Response Marketing
Trends in Direct Response Marketing This article looks at trends in direct marketing with an emphasis ...- Authors: Patrick T Leary
- Date: May 2005
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Technology & Applications>Software
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Direct to Consumer: What Does it Mean for Financial Services
Direct to Consumer: What Does it Mean for Financial Services This article provides a contemporary perspective ... perspective of direct-to-consumer, defines what it is, and offers several considerations for D2C strategies ...- Authors: Eric Sondergeld, Patrick T Leary
- Date: May 2017
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Annuities>Marketing and distribution - Annuities; General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Life Insurance>Marketing and distribution - Life Insurance
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NewsDirect Newsletter, May 2005, Issue No. 50
CHAIRPERSON’S CORNER BY ROB STONE 3 TRENDS IN DIRECT RESPONSE MARKETING BY PATRICK T. LEARY 4 SOA INTER-COMPANY ... MARKETING MIX BY CAROL FERRARI 15 BRAND IS FROM MARS, DIRECT IS FROM VENUS: HOW TO MAKE THE MARRIAGE WORK BY ...- Authors: James C Hamilton, Jay Jaffe, Brian Louth, Robert Stone, Patrick T Leary, ANDREW DAVID COHEN, Charles D Schewe, Carol Ferrari, Leo Toralballa, Scott Calame
- Date: May 2005
- Publication Name: News Direct
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Banks Sell Life Insurance? That’s News to Me!
Banks Sell Life Insurance? That’s News to Me! Table reference to article. 10167 6/1/2008 12:00:00 ... to be done before consumers look to banks as a primary source for their life insurance needs. Where ...- Authors: Patrick T Leary
- Date: Jun 2008
- Publication Name: News Direct